top of page



MR MOTIF Limited (trading as ‘Mr. Motif’) (“We/Us/Our") are committed to protecting and respecting your privacy and data. This policy (together with Our terms of use and any other documents referred to on it) sets out the basis on which any personal data We collect from you, or that you provide to Us, will be processed by Us





If you want to manage your preferences or unsubscribe from emails that we send to you, you can do this:


1) using the unsubscribe link in the footer or Our emails.

2) by email to Our team at

3) by using Our contact form


We do need to send you some emails, e.g. for order confirmation or replies to emails that you send to Us.


If you want to contact Us with a question or to exercise your rights:


1) You can contact Us by email at

2) You can contact Us in writing to the Privacy Compliance Officer at Our trading address below


We’re an online business and we use online advertising to find and update customers. Some of Our ads may be specific to you, e.g. if you visited Our website and left a product in your cart. Many of Our ads are not specific to you; they may target broad groups of people to whom you may belong, or they may be untargeted


If you don’t want to see Our ads, you can use these tools:

1) YourAdChoices - - which is a programme created by the online advertising industry

2) Platform-specific controls - generally these are options shown on the right of an ad or in the settings for that platform

3) Settings in your browser to remove cookies or set privacy options





We use your data to provide Our services to you. The basis for processing your data varies; this is described below.


We use your name, address(es), email address(es) and other contact details to:


1) deliver your order; this is part of Our contract

2) provide information about your order, e.g. order or delivery updates; this is part of Our contract

3) check that your purchase or order is ok; this is for your and Our interest

4) detect and prevent fraud; this is for your and Our interest

5) send you information about Our products and services; this is with your consent as part of an opt-in and you can opt-out or unsubscribe from these messages

6) send you discounts, promotions or surveys; this is with your consent as part of an opt-in and you can opt-out or unsubscribe from these messages

7) understand Our sales and product performance; this is for your and Our interest

8) comply with Our legal obligations, e.g. paying taxes to the relevant country and maintaining records of that tax


We use your payment data to


1) make payments and refunds; this is part of Our contract

2) detect and prevent fraud; this is for your and Our interest


We use emails and message that you send to Us to


1) provide Our services to you; this is part of Our contract

2) detect and prevent fraud; this is for your and Our interest

3) train Our team; this is for your and Our interest


We use your checkout and order details to

1) provide Our services to you; this is part of Our contract

2) understand Our sales and product performance; this is for your and Our interest


We use data from your visits to Our website to


1) provide Our services to you; this is part of Our contract

2) understand Our sales and product performance; this is for your and Our interest

3) detect and prevent fraud; this is for your and Our interest

4) personalise the site for you, e.g. to select currency or shipping options; this is for your and Our interest

5) show advertising to you following visits to Our website; this is for your and Our interest


Our site may, from time to time, contain links to and from the websites of Our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that We do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites





We don’t sell products for purchase by children. We sell products for purchase by adults. If you're under 18, please use Our services only with the involvement of a parent or guardian





1) Generally, we use your details as-is, e.g to put your address on your parcel or to process a payment

2) Wherever possible, we use only some of your details and do so in a reduced or an anonymised form, so that it does not identify you, e.g. to analyse Our sales or develop new products





A Cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the Cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences. We use cookies on for identification, analysis, security and advertising purposes. By using our sites you consent to the storing and accessing of Cookies on your device. 

Overall, Cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A Cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. You can choose to accept or decline Cookies. Most web browsers automatically accept Cookies, but you can usually modify your browser setting to decline Cookies if you prefer. This may prevent you from taking full advantage of the website.


As mentioned above, we place cookies in order to help us to operate, update, and improve our website. We use these cookies to distinguish you from other users in order to track usage patterns and improve your user experience on our website.
The different types of cookie which we use include:


  1. Strictly necessary cookies: These are essential cookies required for the effective operation of the websites.

  2. Performance cookies: These allow us to see how the websites are used

  3. Functionality cookies: These cookies are used to recognise you when you return to the websites.

  4. Targeting cookies: These cookies record your visits to our websites, the pages you have visited and the links you have followed.

For more details on Cookies please visit All about Cookies.


Blocking cookies:

You can consent to, revoke or block the use of, specific Cookies by activating the relevant settings in your browser. For more information on Cookie management and blocking Cookies for a wide variety of browsers, please visit All about Cookies.

What Cookies do we use?


Description - This cookie is written to help with site security in preventing Cross-Site Request Forgery attacks.

Purpose - Strictly Necessary

Duration - Session

Name - bSession

Description - Used for system effectiveness measurement

Purpose - Strictly Necessary

Duration - 30 minutes

Name - hs

Description - Used for security reasons

Purpose - Strictly Necessary

Duration - Session

Name - ssr-caching

Description - Used to indicate the system from which the site was rendered

Purpose - Strictly Necessary

Duration - 1 minute

Name - svSession

Description - Used in connection with user login

Purpose - Strictly Necessary 

Duration - 2 years

We do our best to list all possible cookies for our website here. Because most cookies are generated by third-party integrations that are always being updated, you may see new cookies in your browser that are not yet listed. If you want to know more about a cookie that does not appear on this page, please get in touch.

Links to other websites:

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.




We design Our systems with your security and privacy in mind

1) We use SSL technology to secure your data when in transit

2) We do not process your payment details directly; this is handled by our e-commerce platform and the relevant payment service provider who comply with the Payment Card Industry Data Security Standard (PCI-DSS)






We use services and suppliers to enable Us to provide Our services. As such, we need to share your data with other businesses; these are as follows:

1) companies who deliver Our packing, delivery, returns, customs services

2) companies who enable Us to run the business such as Our e-commerce platform, payment services, customer services, advertising platforms, technical service providers

3) companies who provide credit reference, fraud detection and fraud prevention services

4) e-commerce platforms for which we fulfil orders of Our products


In the event that We sell or buy any business or assets, We may disclose your personal data to the prospective seller or buyer of such business or assets. If MR MOTIF Limited or substantially all of its assets are acquired by a third party, personal data held by Us will be one of the transferred assets


We may be under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply Our terms and conditions or to protect the rights, property, or safety of MR MOTIF Limited, Our customers, or others


We may provide your data in anonymised form to third parties to enable analysis or improvements to Our services





We use suppliers who are not based in the EU to provide Our services and so your data will be transferred out of the EU. We work with these suppliers on the basis of data protection mechanisms such as standard contract clauses or certification frameworks such as Privacy Shield





You have various rights; these are as follows. “Your Choices” above describes how you can contact Us or exercise these rights:


1) the right to be informed - we do this via the policy as updated from time to time

2) the right of access

3) the right to correct inaccurate data

4) the right to have your data erased - this applies in certain circumstances

5) the right to limit processing of your data

6) the right to data portability

7) the right to object

8) rights in relation to automated decision making and profiling


You can find out more about these rights via the ICO’s website at





We will enable you to exercise your rights wherever possible


There are limitations on this, e.g. timing of your request. We will store your data in order to provide Our services including any service after delivery of your order. We will store your data in order to meet legal or regulatory requirements. We will not erase data where an order is open, a chargeback is possible or a return is possible





The data controller for all Mr. Motif services is MR MOTIF Limited. We are registered in England and Wales under company number 11297660. MR MOTIF Limited is registered with the Information Commissioner's Office (ICO) in the UK.


Our registered office and trading address is at 459A North End Road, SW6 1NZ, London, United Kingdom




Any changes We may make to Our privacy policy in the future will be posted on this page and, where appropriate, notified to you by e-mail. Please check back frequently to see any updates or changes to Our privacy policy.


Questions, comments and requests regarding this privacy policy are welcomed and should be addressed in writing to the Privacy Compliance Officer at Our trading address above or by email to





This version of Our privacy policy is dated 10th October 2020


bottom of page